Q: And the food i.e. pies, pasties, sausage rolls etc smell gorgeous but they never taste nearly as good as they smell? Quite often the food is minging.
A: The olfactory glands are more sensitive that your taste buds, largely because the molecules in the atmosphere are oxygen carried and chemically more active. Whereas taste can be contaminated with personal bacteria in the mouth (Nothing personal) and taint the food slightly. Bakers know all about this phenomena and deliberately include additives to the process to attract customers passing by. Imagine walking along the sea front on a summers day with a slight breeze, then passing a fish and chip shop; the invitation is irresistable what? Good food shopping. Martin